Join SCORE! Are you overwhelmed by all the marketing choices for your business? Not sure how or where to spend your time and money? It sounds like you need a marketing plan! Without a plan in place, you could potentially waste thousands of dollars and hundreds of hours trying to grow your business.

In this webinar, professional marketing coach and expert Patty Ross will help you create a marketing plan, define your brand, determine your audience and find where to advertise to get a positive return on investment.

A well-executed marketing plan will help you:

• Define your businesses strengths, weaknesses, opportunities and threats
• Set goals for marketing your business
• Define your target audience
• Create your Unique Selling Proposition based on competitor analysis
• Measure and Optimize your Marketing Efforts
• Define your brand with proper visuals and messaging
• Determine the tools you will need to execute your marketing plan

Join SCORE in this webinar, you will learn how to write a one-page business plan for your business. We'll also discuss how writing a one-page business plan can help you organize your ideas and allow you to be focused and concise about your business goals.

Our expert presenter will show you each element of the one-page business plan, including identifying the problem your business solves, your value proposition, your target audience and much more.

You'll learn the following:

• The benefits of a one-page business plan vs. other business plans

• Practical tips on writing a one-page business plan

• How a one-page business plan can eliminate distractions and help you focus