On July 15, 2026, Mayor Cherelle L. Parker, alongside partners, officially opened MY Market East, the public engagement hub of the Market East Revival. MY Market East is a City-operated storefront where anyone can drop in to find out about the work of the Market East Revival, see new and archival displays, models, and photos, talk one-on-one with a city planner, and share their vision for the future of Market East. It is co-located with the Meantime on Market storefront activation on the 900 block of Market Street.

“Market East is one of the most important corridors in our city. It’s where people work, shop, connect, and experience Philadelphia every day,” said Mayor Cherelle L. Parker. “The MY Market East hub is your invitation to be part of what’s next. I encourage every Philadelphian to stop by, share your ideas, and help us create a Market East Revival that reflects the hopes, aspirations, and future of our city.”

Open 12 to 6 p.m. on Wednesdays, Thursdays and Fridays, MY Market East is operated by Philadelphia City Planning Commission staff. These city planners can answer questions about the initiative and assist visitors with completing survey activities. Anyone can complete the survey at MarketEastRevival.com. The online survey is identical to the one visitors complete inside of MY Market East.

“Public engagement has been central to the Market East Revival from the very beginning,” said Jessie Lawrence, Director of the Department of Planning and Development (DPD). “We’re excited that MY Market East provides additional ways to engage, rich visual and tactile experiences in a compelling environment, with opportunities for personal interaction with subject matter experts and with other visitors to the hub.”

Designed and realized by Philadelphia-based architecture studio ISA, the MY Market East storefront hosts a scale model of the street, as envisioned by Thomas Jefferson University design students. It also features an activity where visitors can create their own vision for Market East by mixing and matching their favorite elements of various proposals on display.

Part of a Real-Time Test of Ideas

MY Market East is part of Meantime on Market, a temporary activation of storefronts owned by a joint venture between Harris Blitzer Sports and Entertainment and Comcast, The Fashion District and East Market on the 900 block of Market Street and the 1100 block of Ludlow Street. Meantime, a local nonprofit that puts under-utilized spaces to work for communities, grew from architecture firm ISA.

The group has activated and outfitted storefronts which house Two Persons Coffee, Almost Famous, Rarify, Clubfriends Radio & Records, Art Philly, Siddiq’s Water Ice, and Harriett’s Bookshop, as well as the Welcoming Center’s Immigrant Marché.

“MY Market East represents a real-time experiment right here on Market East,” said Brian Phillips, FAIA, Founding Principal of ISA and Executive Director of Meantime. “This is a space where the City can test new ideas about what works, what people want, and what Philadelphia’s thriving and diverse business community can bring. This engagement forum is a civic-minded, forward-looking strategy to build a vision for the future of the corridor that engages folks across the city, especially the ones right here on Market Street.”

A physical storefront as a hub for public engagement is a first for the Philadelphia City Planning Commission. A soft opening in early July received steady foot traffic and a warm reception from those who visited MY Market East. Staff have welcomed the opportunity to interface directly with the public.

Market East Revival Work Continues

Mayor Cherelle L. Parker launched the Market East Revival in November 2025 by establishing the Market East Advisory Group, bringing together more than 60 leaders from the public and private sectors to develop a shared vision for the corridor. DPD Director Lawrence, DPD Deputy Director and Planning Commission Director Octavia Howell, and Jerry Sweeney, President and CEO of Brandywine Realty Trust, co-chair the Advisory Group.

Building on months of stakeholder engagement, including the momentum generated by the summer 2026 activations, the Advisory Group is now advancing the action steps needed to bring that vision to life.

“This is an important milestone in the Market East Revival,” said Jerry Sweeney, President and CEO of Brandywine Realty Trust and co-chair of the Market East Revival Advisory Group. “This storefront brings to life many ideas that have been discussed within the Advisory Group in a way that shows the development potential of the corridor. It advances our conversations as we focus our efforts on developing a strategy and plan to revive Market East.”

A market study of the Market East Corridor is underway thanks to Market East Revival consultants, Guidehouse. The study is an important step that will guide future investment. The study is an assessment of current uses, developable sites, and commercial activity along Market East.

The Market East Revival is on track to release significant findings and a draft plan by the end of the year, as announced by Mayor Parker in November 2025. To date, the Market East Revival has hosted five advisory group meetings, 20 stakeholder interviews, a Phase 1 survey with 1,000 responses, and eight focus group discussions, which included respondents to the Phase 1 survey. The Phase 2 survey can be found at MarketEastRevival.com or inside the MY Market East storefront at 930 Market Street.

Building on Success

This summer’s America 250, FIFA World Cup 2026, MLB All-Star Game and other flagship events drew thousands of visitors to Philadelphia and to the Market East corridor.

“This summer, energized crowds of fans from Brazil, France and countries across the globe came together in Center City and experienced a clean, safe and thriving Philadelphia,” said Center City District President & CEO Prema Katari Gupta. “The enhancements made in preparation for this summer are a down payment for the corridor’s future, I look forward to seeing what the community envisions through the MY Market East engagement hub.”

Improvements to the Market Street streetscape were made in advance of these events, funded by a $1.85 million grant from the City of Philadelphia and implemented by Center City District. These improvements included planting 42 trees, painting 176 light and banner poles, refurbishing 21 bus shelters and restoring four transit headhouses. In addition, nine art installations panning more than 6,500 square feet of windows and walls were installed in partnership with Mural Arts Philadelphia.